TY - BOOK AU - Vinod Hrishikesh D AU - Reagle Derrick P TI - Preparing for the worst: incorporating downside risk in stock market investments SN - 0-471-23442-7 U1 - 332.6322 PY - 2005/// CY - New Jersey PB - John Wiley KW - Investments KW - Risk management KW - Stocks N2 - This book begins by explaining the current treatment of stock market risk and methods of lowering that risk. The authors then show that many types of asymmetry of stock returns or investor reactions cause the existing theory to fail. They present the the ER -